Mineral Miracle The salt of the earth was a natural niche for one curious couple.

What: Gourmet sea and bath salt supplier
Who: Naomi Novotny and Mark Zoske of SaltWorks
Where: Woodinville, Washington
When: 2002
Startup costs: $1,500

It's a good thing Naomi Novotny took up an interest in salts, if not for her own sanity, then for the $8 million to $10 million in sales she and fiancé and business partner Mark Zoske expect to earn by year-end.