Burger King Announces Partnerships with DreamWorks and Nickelodeon <b></b>

Miami-Burger King Corp. will sign an alliance withDreamWorks SKG to jointly promote animated and live-action films,and will also enter a multiplatform partnership withNickelodeon.

Burger King's new strategic alliance with DreamWorksencompasses five theatrical animated releases, beginning with"Spirit: Stallion of the Cimarron" in May 2002, and firstrights to all future live-action, TV, music and home entertainmentproperties. The Nickelodeon deal includes plans to expand Kids Mealand Big Kids Meal programs, as well as sponsorship ofNickelodeon's GAS (Games and Sports) Network.-PRNewswire

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Most Popular

See all
Business News

Amazon Tells Thousands of Employees to Relocate or Resign

Amazon says the move to bring teams together will make them more "effective."

By Sherin Shibu
Business News

'Largest Data Breach in History': Apple, Google, and Meta Passwords Reportedly Among 16 Billion Stolen in Massive Hack

"Massive datasets" have been emerging every few weeks, according to a new report.

By Erin Davis
Growing a Business

74% of Entrepreneurs Complain the Sales Cycle Is Getting Longer. I Took These 3 Steps to Shorten It and Accelerate My Company's Growth.

Most entrepreneurs say sales are slowing, but I've improved our growth rate by 239% since 2020. Here's how I did it.

By Joy Gendusa
Business News

Meta Poaches the CEO of a $32 Billion AI Startup — After Trying to Buy the Company and Being Told No

Meta is reportedly offering up to nine figures in compensation for AI researchers, amounting to $100 million signing bonuses and even higher overall pay.

By Sherin Shibu
Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

By Eve Gumpel
Growing a Business

How to Stop Overthinking and Start Moving Your Business Forward

Business success requires quick decision-making — not long, drawn-out consensus-building. The risk isn't as great as you think, so make a decision and get moving.

By Collin Williams