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This story appears in the June 2008 issue of Entrepreneur. Subscribe »

Reprinted with permission from Getting Rich Without Going Broke: How to Use Luck, Logic and Leverage to Build Your Own Successful by Rosalind Resnick (©2007). All rights reserved.

Rosalind Resnick, the founder and CEO of Axxess Business Consulting, a New York City consulting firm that advises startups and , is the co-founder and former CEO of NetCreations, a two-person homebased web design firm that grew to a $58 million public company and was acquired for $111 million in cash in 2001. In this excerpt from her book Getting Rich Without Going Broke: How to Use Luck, Logic and Leverage to Build Your Own Successful Business (PageFree Publishing), Resnick shares her secrets for building a multimillion-dollar business.

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