To Find Meaning in Your Business, Know Your ‘What’ and ‘Why’

Without a clear ‘why,’ the ‘what’ of a business is really hard to pull together.

By Lewis Howes | edited by Dan Bova | Oct 24, 2016
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This story originally appeared on Lewis Howes

One of the things I love most about my job is coaching others into their greatness.

Truth be told, it doesn’t take much. But it makes a big difference to help someone get clarity on their vision.

This is a big part of what I teach in my Academy of The School of Greatness.

This week I was doing a coaching call, and it occurred to me that many people do not know what their why is.

And without a clear why, the “what” of a business is really hard to pull together.

It goes the other way around too. If you have a business that’s working but not in a meaningful why, you’re in for trouble.

Here are my thoughts on Episode 393.

Subscribe on iTunes, Stitcher Radio, Google Play or TuneIn.

One of the things I love most about my job is coaching others into their greatness.

Truth be told, it doesn’t take much. But it makes a big difference to help someone get clarity on their vision.

This is a big part of what I teach in my Academy of The School of Greatness.

This week I was doing a coaching call, and it occurred to me that many people do not know what their why is.

And without a clear why, the “what” of a business is really hard to pull together.

It goes the other way around too. If you have a business that’s working but not in a meaningful why, you’re in for trouble.

Here are my thoughts on Episode 393.

Subscribe on iTunes, Stitcher Radio, Google Play or TuneIn.

Lewis Howes New York Times Bestselling Author, Entrepreneur, Coach

Lewis Howes is a New York Times bestselling author of The School of Greatness and... Read more
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