
- 2021 Franchise 500 Rank
-
#211 Ranked #282 last year
- Initial investment
-
$28K - $94K
- Units as of 2021
-
151 115.7% over 3 years
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Company Overview
About Destination Athlete
More from Destination Athlete
Join Destination Athlete®
Leaders in the Team Sports Market

Since 2008, the purpose of Destination Athlete® has been Building Better Communities Through Athletes™.
We exist to help athletic teams get to their personal destination by providing a one-stop resource with everything a team needs in order to thrive and succeed. Specializing in four key areas: Equipment, Apparel, Fundraising and Performance.
At Destination Athlete®, we are fully committed to providing the best resources, products and services for athletes throughout the country and making sure our customers are 100% satisfied.

Why Team Sports?
60 MILLION Spent annually on youth sports |
$19.2 BILLION US school age kis play sports |
55% INDUSTRY Growth since 2010 |
The Many Reasons to Own A Destination Athlete® Franchise
We have franchised our innovative business model so that other sports enthusiasts like yourself can get involved on a local level and benefit from our success as a national brand.
- ✓ Low cost home-based opportunity
- ✓ Flexible part-time or full-time business
- ✓ Exclusive Protected Territory
- ✓ National Brand Support
- ✓ Connection to Local Community

Ideal Candidate
- ✓ Enjoys and are passionate about sports and helping others achieve their goals
- ✓ Has relationships with local sports leagues or school athletics
- ✓ Love to find solutions for team moms/dads, school coaches, league commissioners, etc.
- ✓ Wants to provide exceptional one-on-one customer service for your clients
- ✓ Wants flexible, turnkey operation that enables you to make your own schedule

Listen to What Our Franchisees Have to Say
Industry Recognition
We view ourselves as the most thoughtful company in the athletic community taking care of sports teams with our comprehensive holistic solutions and world-class service. Everything Team, Everything Better™

Franchising Overview
- Franchising Since
- 2008 (13 years)
- # of employees at HQ
- 10
- Where seeking
-
This company is seeking new franchisees throughout the US.
- # of Units
- 151 (as of 2021)
Franchisor Information
Information for Franchisees
Here’s what you need to know if you’re interested in opening a Destination Athlete franchise.
Financial Requirements & Ongoing Fees
Here’s what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.
- Initial Franchise Fee
- $20,000 - $50,000
- Initial Investment
- $28,300 - $93,610
- Net Worth Requirement
- $100,000
- Cash Requirement
- $20,000
- Veteran Incentives
- 15% off franchise fee
- Royalty Fee
- 5-8%
- Ad Royalty Fee
- 2%
- Term of Agreement
- 10 years
- Is franchise term renewable?
- Yes
Financing Options
Some franchisors offer in-house financing, while others have relationships with third-party financing sources to which they refer qualified franchisees.
- Third Party Financing
- Destination Athlete has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll
Training & Support Offered
Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.
- On-The-Job Training
- 80+ hours
- Classroom Training
- 40+ hours
- Additional Training
- Online, conference calls
- Ongoing Support
-
Purchasing Co-opsNewsletterMeetings & ConventionsToll-Free LineGrand OpeningOnline SupportSecurity & Safety ProceduresLease NegotiationField OperationsSite SelectionProprietary SoftwareFranchisee Intranet Platform
- Marketing Support
-
Ad TemplatesNational MediaRegional AdvertisingSocial MediaSEOWebsite DevelopmentEmail MarketingLoyalty Program/App
Operations
Additional details about running this franchise.
- Is absentee ownership allowed?
- No
- Can this franchise be run from home/mobile unit?
- Yes
- Can this franchise be run part time?
- Yes
- # of employees required to run
- 1
- Are exclusive territories available?
- Yes
Franchise 500 Ranking History
Compare where Destination Athlete landed on this year’s Franchise 500 Ranking versus previous years.
Additional Rankings
Curious to know where Destination Athlete ranked on other franchise lists? Find out below.
Franchise 500 Ranking
Fastest-Growing Franchises
Top Franchises for Veterans
Fastest-Growing Franchises (U.S. & Canada)
Top Franchises for Less Than $50,000
Best of the Best
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