For Subscribers

Please Don't Go Turnover isn't necessarily a fact of life. Learn to keep your employees in the fold.

By Nichole L. Torres

Opinions expressed by Entrepreneur contributors are their own.

After spending all that time screening and hiring and trainingand sharing all your trade secrets with your employees, youdon't have to sit around biting your nails, expecting theirletters of resignation. Employees will stick around if you playyour cards right.

So it was with BitFlip Interactive Group in New York City. Sinceits 1997 founding, this interactive media developer has hadno--that's right--no employee turnover. For a company inthe Internet business, that's miraculous. The secret, accordingto founder Erin Jurew, is "respect for your employees.[Realize] you're not going to be in business without youremployees-and show them loyalty."

Her focus on giving her team fun and highly creative work hasalso helped. "We handpick our assignments and clients,"says Jurew, 41. "That keeps people interested." Withsales hovering at $3.5 million and clients ranging from governmentofficials to banking and securities firms, the BitFlip crew of 15employees is always doing something new.

Still, keeping employees loyal in the employment frenzy of thelate '90s was quite a feat. Jurew took special steps in hiringher staff from the start, such as having staff across departmentsinterview candidates to ensure a good employee match. "Ours isa collaborative environment," she says. It's important toher that each employee fit in with the culture-both skill- andpersonality-wise.

And with benefits not always offered by small companies-likeprofit-sharing and retirement plans, as well as a ping-pong tableand movie nights-Jurew is poised to keep employees for the longhaul.

Contact Source

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

Business News

Some Whole Foods Locations Are Experiencing Empty Shelves After a Main Distributor Was Hacked

A Whole Foods distributor was hit with a cyberattack last week, and it has led to empty shelves in stores around the country.

Business News

Starbucks Is Hiring a 'Global Content Creator' to Travel, Drink Coffee, and Get Paid Six Figures

It's the last week to apply for a coffee and travel "dream job."

Leadership

This One Trait Is the Competitive Edge Every Leader Needs in the Age of Uncertainty

Executive empathy isn't just a "nice-to-have" in today's world. It's a strategic imperative. Here's why — and how leaders can put it into practice.

Business News

Google Is Offering Buyouts to Employees in Multiple Divisions, Including Engineering and Search

Google also mandated that some remote workers return to the office.

Leadership

This Cognitive Performance Coach for Special Operators Says Leaders Must Do This One Thing

We asked a performance psychologist who trains Elite Warriors and Olympic athletes about leadership. Her insights reveal why the best leaders walk alongside their team, not in front.