For Subscribers

Is Hiring a PR Firm Worth It?

If your startup has little cash to spare, maybe not.

learn more about Adam Bornstein

By Adam Bornstein •

Federico Gastaldi

Opinions expressed by Entrepreneur contributors are their own.

Generating buzz on your business is almost always a good thing -- but when it comes at a high cost, what's the return on investment?

Related: Public Relations Hacks You Can Use for Your Business

Continue reading this article — and all of our other premium content with Entrepreneur+

For just $5, you can get unlimited access to all Entrepreneur’s premium content. You’ll find:

  • Digestible insight on how to be a better entrepreneur and leader
  • Lessons for starting and growing a business from our expert network of CEOs and founders
  • Meaningful content to help you make sharper decisions
  • Business and life hacks to help you stay ahead of the curve
Join Now Log In

Related Topics

Marketing Communications Growing a Business Public Relations

Editor's Pick

The Dark Side of Pay Transparency — And What to Do If You Find Out You're Being Underpaid
Thinking of a Career Change? Here Are 4 Steps You Can Take to Get There.
A Founder Who Bootstrapped Her Jewelry Business With Just $1,000 Now Sees 7-Figure Revenue Because She Knew Something About Her Customers Nobody Else Did
Use These Words and Gestures to Impress Your Boss
Everything You Need to Know About Franchise Law
The Top 2% Swear By This Negotiation Tactic Most People Overlook

Most Popular

See all
Business News

Amazon Is Starting to Let Customers Know What Products Are Returned Often

The e-commerce giant has begun flagging certain items that were frequently sent back.

By Gabrielle Bienasz

Growing a Business

This Co-Founder Was Kicked Out of Retailers for Pitching a 'Taboo' Beauty Product. Now, Her Multi-Million-Dollar Company Sells It for More Than $20 an Ounce.

Childhood friends and Harvard grads Laura Schubert and Lillian Tung launched Fur to address the problem no one was talking about.

By Amanda Breen

Business News

'I Don't Feel Like It's Unreasonable': A-List Actor Refused Service At Hotspot For Not Following Dress Code

Academy Award-winning actor Russell Crowe had quite the afternoon after trying to stop at a Japanese steakhouse in Melbourne, Australia following a game of tennis.

By Emily Rella

Business News

'You Didn't Even Try': Aldi UK Ripped Online For Accidental NSFW Candy Shape

The marshmallow "Bunnies and Chicks" rolled out to stores just in time for the Easter holiday.

By Emily Rella

Money & Finance

Everything You Need to Know About Filing Your Taxes 2023

Tax Day is rapidly approaching. Here's everything you need to know before April 18.

By Entrepreneur Staff

By Entrepreneur Store