Get All Access for $5/mo

Why Business Owners and Advertisers Can't Afford to Ignore YouTube (Motiongraphic) Check out this video on what makes YouTube a solid advertising platform.

By Kate Taylor

Opinions expressed by Entrepreneur contributors are their own.

YouTube is no longer just a website for cat videos. Brands like Old Spice have gained tens of thousands of Twitter followers with viral videos. Top videos are shared and retweeted to gain millions of views, amassing thousands of dollars in ad revenue. As a result, advertisers are looking to YouTube to catch the eyes of customers.

Today, top brands and channels on YouTube gain an average of 35,000 new subscribers and 884,000 monthly video views. With over 1 billion unique visitors to YouTube every month, advertisers have a captive and engaged audience of potential customers.

Watch MDG Advertising's motiongraphic below for more facts and figures on how to use YouTube as an advertising platform.

Kate Taylor

Reporter

Kate Taylor is a reporter at Business Insider. She was previously a reporter at Entrepreneur. Get in touch with tips and feedback on Twitter at @Kate_H_Taylor. 

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Leadership

Visionaries or Vague Promises? Why Companies Fail Without Leaders Who See Beyond the Bottom Line

Visionary leaders turn bold ideas into lasting impact by building resilience, clarity and future-ready teams.

Marketing

5 Critical Mistakes to Avoid When Giving a Presentation

Are you tired of enduring dull presentations? Over the years, I have compiled a list of common presentation mistakes and how to avoid them. Here are my top five tips.

Science & Technology

5 Automation Strategies Every Small Business Should Follow

It's time we make IT automation work for us: streamline processes, boost efficiency and drive growth with the right tools and strategy.

Business News

Former Steve Jobs Intern Says This Is How He Would Have Approached AI

The former intern is now the CEO of AI and data company DataStax.

Side Hustle

'Hustling Every Day': These Friends Started a Side Hustle With $2,500 Each — It 'Snowballed' to Over $500,000 and Became a Multimillion-Dollar Brand

Paris Emily Nicholson and Saskia Teje Jenkins had a 2020 brainstorm session that led to a lucrative business.

Green Entrepreneur®

How Global Business Leaders Can Build a Sustainable Supply Chain

Businesses can build sustainable supply chains by leveraging technology to reduce environmental impact, optimize resources and track emissions while balancing operational efficiency and sustainability goals.