Why Get-Rich-Quick Schemes Will Have You Craving Money -- But Not Value

It's a slippery slope when your main priority is money.

learn more about Eric Siu

By Eric Siu

Opinions expressed by Entrepreneur contributors are their own.

In this video, Entrepreneur Network partner Eric Siu breaks down why long-term value always trumps get-rich-quick projects.

The benefit of creating value, in Siu's words, is extending beyond making money just for yourself. It can be tempting to launch profitable (but ultimately short-lived) products that generate a lot of profit. Eventually, making products just to make return can lead to a warped sense of value and money.

In Siu's younger years, he even saw himself becoming obsessed with generating six-figure returns. Eventually, he learned that putting in the time and effort to build a stable business can do the most good overall. When you build something with lasting impact, you will not only bring in more consistent money but also make it clearer where your hard work is going.

Click play to hear about creating products for value over money.

Related: 6 Pro Tips to Help Your Business Convert More Customers

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Eric Siu

CEO, Single Grain. Founder, Growth Everywhere.

Eric Siu is the CEO of digital marketing agency Single Grain. Single Grain has worked with companies such as Amazon, Uber and Salesforce to help them acquire more customers. He also hosts two podcasts: Marketing School with Neil Patel and Growth Everywhere, an entrepreneurial podcast where he dissects growth levers that help businesses scale. 

 

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