Retail Strategies

News and Articles About Retail Strategies

How a Startup Is Helping Retailers by Using Digital Tests in Physical Spaces
Startups

How a Startup Is Helping Retailers by Using Digital Tests in Physical Spaces

An NYC startup applies A/B testing -- common in the digital space -- to convert foot traffic to sales in brick-and-mortar stores.
The 7 Mistakes Entrepreneurs Make When Launching an Ecommerce Startup
Ecommerce

The 7 Mistakes Entrepreneurs Make When Launching an Ecommerce Startup

Ecommerce can be a gold mine for entrepreneurs – if done correctly. Make sure you avoid these major blunders when launching your online-retail shop.
Attention, Apple Shoppers: You're Being Followed
Technology

Attention, Apple Shoppers: You're Being Followed

Apple officially activated iBeacon on Friday, meaning customers in all 254 of its U.S. stores can be tracked and sent notifications as they shop.
Nina Zipkin
For a Better Black Friday, Know Your Most Challenging Customers
Growth Strategies

For a Better Black Friday, Know Your Most Challenging Customers

These five tips help your staff help harried shoppers on one of the busiest shopping days of the year.
Alina Dizik
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