So what are you supposed to do if you're not seeing results? Should you keep investing, waiting and hoping for the best? Or do you withdraw and cut your losses? And if you must withdraw, when's the best time to do it?
There are an estimated 600 million blogs currently running, with more than 1.7 billion websites in existence. How are you supposed to increase your visibility and reach in such an environment?
Designing effective, sustainable link-building campaigns requires a keen understanding of your organization's strengths and weaknesses. Find how you can craft campaigns that tap into that knowledge.