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4 min read
News and Articles About Promotion
11 Clever Ways to Promote Your Podcast to the World
Have you exhausted all the different channels for marketing your show?
The Wonders a Successful Influencer Program Can Work for Your Business
Once you figure out how to sway these powerful leaders and strategically plan their role, the word-of-mouth effect can be tremendous.
The 3 Likeliest Reasons Your Company PR Is Going Nowhere
The tools for effective public relations are available to everybody but only work when you put them in hands of people who know how to use them.
Public Speaking Tips to Maximize Your Reach and Revenue
Reap the full benefits of your moments in the spotlight. Share the highlights before, during and after.
Starbucks to Give Away Free Coffee for Next 30 Years in New Holiday Contest
The coffee giant continues to prove itself a master of buzz.
This Clever Marketing Campaign Reversed Coke's 11-Year Decline in Soda Sales
'Share a Coke,' in which bottles were personalized with popular names as well as terms of endearment, is credited with increasing Coca-Cola sales for the first time in over a decade.
This Horribly Insensitive Marketing Campaign Is Everything Marketing Shouldn't Be
An airport parking reservations site recently used the death of a man at Chicago's O'Hare airport as an opportunity to promote its service. Customers were outraged. As they should have been.
How to Appropriately Promote Yourself on YouTube
YouTube is an untapped opportunity for personal promotion. Here are some tips for doing it right.
Use Social Media to Connect With Your Future Salon and Spa Clients
How these 7 social networks can help you find clients and generate more sales
Entrepreneur Press and Eileen Figure Sandlin
Pointers for a Publisher Planning to Launch an Online Magazine
Poised to enter the business? Here's what you need to know before you make the leap.
6 Things Effective Leaders Should Do to Inspire Their Teams
Here's how managers can create a motivating office environment, all day, every day.
What to Do When Long-Term Employees Become Managers, and Are Bad at It
Your business has grown, but an employee's skill set hasn't grown with it. Should you shift them, or get rid of them altogether?
Doug and Polly White
7 Signs a Great Employee Might Be a Bad Boss
The quickest line producers might fall short in mastering the skills required of a manager. Here's a checklist of warning signs to watch out for.
Heather R. Huhman
Avoid These 3 Mistakes When Running Your Daily Deals Site
Keep your business on the right track and your merchants happy by learning how to avoid the top mistakes business owners make when running an online coupon or daily deal site.
Entrepreneur Press and Rich Mintzer
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