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News and Articles About Social media policies

Video: The Esquire Guy on Handling a PR Crisis With StylePlay Video
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Effective damage control all comes down to the tone.
March 29, 2014 in Marketing
A Lesson in Oversharing: Dad Loses $80,000 Because Daughter Blabbed on Facebook

A Lesson in Oversharing: Dad Loses $80,000 Because Daughter Blabbed on Facebook

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Social media is a tool that can be easily abused. Make sure your employees don't overshare like this teen did.
March 3, 2014 in Social Media
10 Questions to Ask When Creating a Social-Media Marketing Plan

10 Questions to Ask When Creating a Social-Media Marketing Plan

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What you need to know when crafting an effective social strategy for your startup.
September 16, 2013 in Social Media
Chipotle Jeopardizes Customer Trust With Fake Twitter Hack Stunt

Chipotle Jeopardizes Customer Trust With Fake Twitter Hack Stunt

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In marketing, companies generally aim to provide a service and add value -- not pull a prank on their customers.
July 25, 2013 in Social Media
The 10 Essentials of Facebook Etiquette

The 10 Essentials of Facebook Etiquette

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Some brands have mastered the art of Facebook marketing; others, not so much. As with any social media platform, there are rules by which we should abide.
July 17, 2013 in Social Media
When Marketing Over Social Media, Test, Experiment and Test Some More

When Marketing Over Social Media, Test, Experiment and Test Some More

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Our live discussion about best digital marketing tips with experts Joanna Lord, Eric Siu and Brian Honigman, hosted by Entrepreneur's Jason Fell.
July 10, 2013 in Online Marketing
Social Media Is Getting Nasty. How Can You Rise Above It?

Social Media Is Getting Nasty. How Can You Rise Above It?

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With social media widening its reach by the day, etiquette is getting the ax. We provide some tips on how to avoid succumbing to snarky behavior.
June 5, 2013 in Social Media
Social Media Security Lessons From the U.S. Army

Social Media Security Lessons From the U.S. Army

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Tough tips for training employees on the do's and don'ts of posting about your company.
April 15, 2013 in Social Media
How Other Companies Manage Social Media (Infographic)

How Other Companies Manage Social Media (Infographic)

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The inside scoop on how your industry peers measure social media and staff their teams.
April 13, 2013 in Social Media
5 Daily Habits for Effective Social Media Marketing

5 Daily Habits for Effective Social Media Marketing

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Of all the things your business could be doing on social media, these are the things you should focus on.
January 29, 2013 in Social Media
3 Social Media Lessons from the Olympics

3 Social Media Lessons from the Olympics

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A look at what business owners can learn from the recent Twitter missteps made by Olympic athletes.
July 31, 2012 in Social Media
Finally, Guidance on Employer Social-Media Policies

Finally, Guidance on Employer Social-Media Policies

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A federal agency for labor practices offers long-awaited guidance to employers on social-media guidelines at work.
July 10, 2012 in Managing Employees
Video: 5 Steps to Creating a Social Media PolicyPlay Video

5 Steps to Creating a Social Media Policy (Video)

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Crafting a set of social media guidelines can help avoid snafus among your staff. Here are tips for how to create one.
June 14, 2012 in Social Media
New CEO Success Buzzword: 'Openness'

New CEO Success Buzzword: 'Openness'

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Openness, transparency and employee empowerment have become key to business success, a survey of global CEOs say. Social media can help you unlock it.
May 24, 2012 in Business Management
When Facebook's 'Like' Pushes the Wrong Button with Employers

When Facebook's 'Like' Pushes the Wrong Button with Employers

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Clicking the 'Like' button on a business, brand, organization or person's official Facebook Page may be grounds for dismissal.
May 17, 2012 in Managing Employees
Think It's OK to Ask for Employees' Facebook Logins? Think Again

Think It's OK to Ask for Employees' Facebook Logins? Think Again

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State and federal legislation aimed at protecting freedom of speech is catching up with social media and employers.
May 15, 2012 in Hiring Center

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