sneakers

Nike's Self-Lacing 'Back to the Future' Sneaker Is Here and Is Cooler Than You Think

Laces? Where we're going, we don't need to tie laces.
Entrepreneur Staff
Editorial Director
1 min read

Sneakerheads of Earth, rejoice!

The Nike Mag, inspired by the self-lacing sneakers Michael J. Fox wore in Back to the Future Part II, are finally a reality and being made available to whoever wants them through an online draw.

Related: Hey, Let's Go for a Walk on Mars

Here's the tough part: there are only 89 pairs of the Nike Mag available. Sneaker hunters will need to cough up $10 per ticket (plus a $1 handling fee), but buy as many tickets as you can afford because here is the truly awesome part: 100 percent of the proceeds will go to the Michael J. Fox Foundation (MJFF) which is working to find a cure for Parkinson’s disease. 

Enter here and lace up! The draw runs from Oct. 4 through 11.

 

 

 

 

More from Entrepreneur

New York Times bestselling author Nicole Lapin can help you pitch your brand to press and strengthen your media training.
Jumpstart Your Business. Entrepreneur Insider is your all-access pass to the skills, experts, and network you need to get your business off the ground—or take it to the next level.
Create your business plan in half the time with twice the impact using Entrepreneur's BIZ PLANNING PLUS powered by LivePlan. Try risk free for 60 days.

Latest on Entrepreneur