📺 Stream EntrepreneurTV for Free 📺

Apple to Let Developers Respond to App Store Feedback The move aligns it more closely with the Google Play store.

By Tom Brant

entrepreneur daily

This story originally appeared on PCMag

via PC Mag

Leaving a review on Apple's App Store is a bit like shouting into a black hole. You hope people -- including the app developers -- are reading your comments, but no one can respond to you. That all changes with the upcoming release of iOS 10.3, though, which will allow developers to respond to their customers's reviews on the App Store.

Apple seeded the first iOS 10.3 beta to developers on Tuesday. While the company publicly announced some changes, including adding AirPods to the Find My iPhone service, it hid the App Store update in a note to developers. In addition to responding to comments, the update will also allow developers to solicit feedback from users without sending them to an app's page in the store, TechCrunch reported.

App makers will be able to use a new API to "ask users to rate or review your app while they're using it, without sending them to the App Store," according to the note, which programmer Marco Arment shared on Twitter.

Together, the changes amount to a major overhaul of the App Store feedback system, addressing what has been a point of frustration for consumers and developers by aligning it more closely with the competing Google Play app store, which has long allowed responses to user comments.

Other additions in iOS 10.3 that should please developers include expanded Siri capabilities, such as enhanced support for mobile payment APIs.

After developers have had a chance to kick iOS 10.3's tires, Apple will make it available to members of its public beta program before releasing it as an update for all iOS devices.

Tom Brant

News reporter

Tom is PCMag's San Francisco-based news reporter. 

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Leadership

More Companies Are Holding on to Their Employees — and Vice Versa. Here's How to Capitalize on This Labor Market.

Your retention and recruitment strategies need to adapt as workers and businesses look for longer-term relationships. Try these strategies to do it.

Business Solutions

Redefining the Future with Artificial Intelligence Buyouts

Here's a look at RAD AI's strategic approach to AI acquisitions in the marketing landscape.

Growing a Business

The Only Way to Win Over Customers Is to Become Their First Choice. Here's How to Do It.

The best businesses focus their customer experience programs on doing the things that delight customers and put them ahead of their competition. Here are three little secrets to achieving this goal.

Business News

AI Is Transforming Drug Matching for Cancer, Rare Diseases — Here's How

One AI pharmaceutical startup works backward, starting from drugs already on the market.

Employee Experience & Recruiting

How Empathy-Based Leadership Can Transform Your Teams and Businesses

Empathy-based leadership is increasingly recognized as a valuable approach in the business world, where traditional strategic plans often fall short.