Successful People Always Chase the Impossible -- Here's Why Achieving perfection may never happen, but the attempt can lead to results you never imagined.

By Alyson N. Griffin

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Vince Lombardi said it best:

"We will chase perfection, knowing all the while we can never attain it. But along the way, we shall catch excellence."

Successful people are always in the chase for perfection. As Lombardi knew, however, and as I've discovered more than once myself, what we chase is often very different from what we catch.

Early in my career, I planned on being a pharmacist, then making partner at a PR firm. Both goals were within reach, but I never caught them -- as they came close I found myself rethinking my ambitions, then changing direction. I had to let go of the goals that had motivated me for years, and find different ones, chasing perfection in new and often unexpected ways.

If you are looking to catch the best in excellence, while not letting yourself get boxed in by chasing perfection, it is important to remember a few key guidelines.

Changing your path isn't failing

Successful people -- and entrepreneurs especially -- are driven by their goals. It's a fine line, though, between goals that inspire and goals that trap. The best stories about entrepreneurs are full of fresh starts and unexpected detours. If you find yourself disliking what you're doing, or feeling frustrated even when things are going well, think about making a new plan. Changing your path isn't bad or wrong or failing -- it's simply a new choice, and often the right one.

Related: 5 Secrets to Success in Business

Never perceive anything as a setback

Circumstances can spiral out of control -- plans tank, products fail, companies come apart. When something is running off the road you can be consumed by it, or you can realize that what you took to heart before isn't your reality anymore, and the seeming chaos around you disguises a new reality. Don't beat yourself up about it, don't mourn the wasted time and the discarded mission. Negative experiences aren't a setback, they're a chance to make new decisions that are right for you.

However bad the situation, there's always an angle

When things get rough, take five minutes and give free rein to let it all out. Find a private place, get mad or cry, let whatever's struggling inside you get out. Then get to work finding the angle. There's always an angle, and a path forward to success. Usually, it involves getting over yourself. Whatever your emotions, stop thinking it's about you. Recognize that you're in service to something larger than yourself -- your company, your staff, the people who depend on you. That's where you'll find the angle you need, beyond your emotions, and outside of yourself.

Related: 7 Mindsets That Guarantee Enduring Success

Success looks different to different people

We can all relate to the true believer who challenges conventional wisdom and beats the odds. When we make these challenges, our parents, bosses, society at large – insert appropriate authority figure – sometimes just won't see it our way. But often it's our own internal schoolmaster that's the barrier we need to overcome. We persist in judging ourselves by standards that once seemed essential, but have outlived their usefulness. In fact, there are many different ways to succeed. The important thing is being comfortable with knowing there is more than one right answer.

It's a never-ending experience

Is it ever time to stop chasing perfection? No. Chasing perfection is the opposite of a hamster wheel or rat race. It's about your never-ending pursuit of happiness. The sooner in life that we master the flexible mindset needed for continuous evolution, the better.

Related: Follow These 8 Steps to Stay Focused and Reach Your Goals

My career has had enough twists and turns all ready to make a running back proud. At those times when I had no control over my external situation, I could see that the one path I thought I would take wasn't the only path -- or even the right path.

I've never come close to attaining perfection, but Mr. Lombardi was right. By chasing it, from my days studying to be a pharmacist to my current role as VP of Marketing and Communications at Intel, I've caught excellence again and again along the way.

Alyson N. Griffin

VP Global Marketing and Communications, Intel Corporation

Alyson N. Griffin is vice president of Global Marketing and Communications at Intel Corporation. She is responsible for global B2B marketing strategy, a role that includes support for Intel’s Data Center Group, Non-Volatile Memory Solutions Group and Programmable Solutions Group. Griffin also manages integrated marketing campaigns tailored to Intel business customers in various market segments, with a focus on cloud and analytics as well as key vertical industries, including retail, healthcare, manufacturing and communication service providers.

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