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A Quick Guide to Protecting the Name of Your Business

Learn about trademarks, copyrights and more.

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The following excerpt is from Brad Flowers’s The Naming Book. Buy it now from Amazon | Barnes & Noble | IndieBound or click here to buy it directly from us and SAVE 60% on this book when you use code MARKET2021 through 4/24/21.

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If you’ve chosen your business name, congratulations! What’s the next step? How do you formalize your name so you can start to work?

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