Generation Z: 6 Characteristics of Centennials

Here are some features of Gen Z that will allow you to embrace their leadership in the near future.
Generation Z: 6 Characteristics of Centennials
Image credit: Depositphotos.com

Free Book Preview: Brand Renegades

Discover how two entrepreneurs used unconventional business strategies to turn their startup into a multimillion-dollar company.
Entrepreneur Staff
2 min read
This article was translated from our Spanish edition using AI technologies. Errors may exist due to this process.

Members of Generation Z or centennials born between 1995 and 2010, already constitute 20% of the workforce in the world even though most of them are still studying, thus being a fundamental part in the transformation of the current world as a result of the pandemic.

In a few years, this generation will have to practically take over the world, however, will they be prepared to face the challenges that this entails? Here are some features of Gen Z that will allow you to embrace their leadership in the near future.

1. Natives of the digital age

Image: Depositphotos.com

Centennials do not know the world without screens, digital social networks or smartphones, so they are always connected, they are multitask and multiscreen. A survey conducted by Dell Technologies of more than 12,000 young people from 17 countries reported that 80% of them aspire to work with cutting-edge technology, while 52% are sure of having the technological skills that employers require.

2. Social and environmental awareness

Image: Depositphotos.com

This makes them conscientious consumers who choose sustainable brands, in addition to actively participating (and even founding) environmental organizations or with a social cause, as well as being much more open and inclusive than their previous generations.

3. Pragmatic and realistic

Image: Depositphotos.com

In other words, the perfect mix between millennial dreamers and rational X Gen.

3. Adaptable and resilient

Image: Depositphotos.com

The “oldest” of the centennials are barely 25 years old, however, they have already experienced threats of terrorism, climate change, several economic recessions and even a pandemic, which has allowed them to boost their resilience capacity and adapt to environments adverse.

4. Creative and self-taught

Image: Depositphotos.com

For this reason, educators must find new tools to “cultivate” knowledge in young people, who are passionate about self-learning and who consider soft skills as an essential part of their training process.

5. They work on what they are passionate about.

Image: Depositphotos.com

This allows them to consciously choose which company to work or self-employ, adapt to various work contexts (such as the home-office or the hybrid schemes posed by the new normal) and live without prejudice with their previous generations.

More from Entrepreneur
Our Franchise Advisors are here to help you throughout the entire process of building your franchise organization!
  1. Schedule a FREE one-on-one session with a Franchise Advisor
  2. Choose one of our programs that matches your needs, budget, and timeline
  3. Launch your new franchise organization
Discover the franchise that’s right for you by answering some quick questions about
  • Which industry you’re interested in
  • Why you want to buy a franchise
  • What your financial needs are
  • Where you’re located
  • And more
Make sure you’re covered for physical injuries or property damage at work by
  • Providing us with basic information about your business
  • Verifying details about your business with one of our specialists
  • Speaking with an agent who is specifically suited to insure your business

Latest on Entrepreneur