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This 25-Year-Old Has 5 Restaurants, $6 Million in Revenue and a Simple Slogan: 'Don't Be a Dick'

Here's how François Reihani started Dallas-based La La Land Kind Cafe, which hires teenagers and young adults as they exit the foster system and helps them build careers.

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This story appears in the September 2021 issue of Entrepreneur. Subscribe »

For François Reihani, one revelation changed everything: “I had, frankly, become a dick,” he says. “Like, I wasn’t being a good person.”

Cara Robbins

Reihani was only a teenager at the time, but once he saw himself clearly, he knew he had to make a change. “I really wanted to go back to my core and just work on myself,” the 25-year-old explains. So he took action —­ setting himself on a course for a new life in a new city, and ultimately building a company that stands by one simple slogan: “Don’t be a dick.”

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