Subscribe to Entrepreneur for $5
Subscribe

Does Creativity Repulse You? Research Suggests It Might.

Uncertainty is part of any creative process, but humans are hardwired to avoid the discomfort of doubt.

By
This story appears in the June 2022 issue of Entrepreneur. Subscribe »

So you want to be a creator?

Nicolás Ortega

You have ideas. You think of them before you go to sleep. You’ve mentioned them at cocktail parties, to your spouse, to friends who have started businesses, to fellow engineers, to people who play guitar or do comedy at open mic nights. You have a family member who is a screenwriter. You’ve heard yourself say sheepishly, “I’ve had this idea…” or “Can I tell you my idea…” and then your voice peters out.

Continue reading this article - and everything on Entrepreneur!

Become a member to get unlimited access and support the voices you want to hear more from. Get full access to Entrepreneur for just $5.

Entrepreneur Editors' Picks