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When Dan Murphy and Brian Scoggins first started concoctingtheir own barbecue sauces, their products were real crowd-pleasers."Everyone kept telling us we had the greatest barbecue saucesin the world and we should do something about it," saysMurphy. "Fourteen years ago, we did."

Now the co-owners of Johnny D's Barbeque Co. in Cypress,California, have a larger audience--and a lot more competition.

But Murphy, 39, and Scoggins, 46, found a way to make theirbarbecue bastes and marinades the ones that people sniff out of thecrowd: They throw a good old-fashioned barbecue and let their SouthCarolina-style sauces do the talking.