FREE Franchise Guide!
2022 Franchise 500 Rank
N/R Not ranked last year
See the Full List
Initial investment
$101K - $152K
Units as of 2022
20 1,900.0% over 3 years

Here’s what you need to know if you’re interested in opening a GrassRoots Turf franchise.

GrassRoots Turf, founded in 2002, is a lawn care company located in the United States. They offer all-inclusive lawn care services that include fertilization, tree and shrub care, weed removal and control, pest control, and soil checkups. With more than ten units opened since they began franchising in 2019, GrassRoots Turf is committed to providing quality, affordable, and advanced lawn care solutions to all.

Why You May Want To Start a GrassRoots Turf Franchise

GrassRoots Turf believes it offers a wide range of excellent services, all geared toward giving people beautiful and well-cared-for lawns. They prioritize providing an outstanding experience and high-quality lawn services. A GrassRoots Turf franchise may be a fantastic opportunity to offer people in your community an excellent service by providing functional and beautiful lawns. The commitment to clean and manageable lawns makes GrassRoots Turf a customer-focused company. 

As a franchisee, you may be part of a company helping to build the community by elevating the outdoor spaces around them. GrassRoots Turf is a family-owned business that strives to offer its franchisees unparalleled support. You may get every advantage of owning your own business with an excellent community backing you. 

The perfect candidate for a GrassRoots Turf franchisee is someone with a solid drive to grow their location, an ability to follow a proven business model, and strong sales, customer service, and time management skills. You do not have to do the manual labor work if you do not wish to, but you need to be a hands-on franchisee overseeing the work done at all GrassRoots Turf jobs. 

What Might Make a GrassRoots Turf Franchise a Good Choice?

Owning a GrassRoots Turf franchise gives you a piece of the lawn care industry. GrassRoots Turf believe it has carved out a niche for themselves through their excellent services and customer care experience. This may give them a steady stream of clients and stable business.

Opening a GrassRoots Turf franchise may offer a more predictable outcome than investing in a completely new brand that could struggle to thrive in an already crowded and competitive industry.

How To Open a GrassRoots Turf Franchise

To be part of the GrassRoots Turf team, you should make sure you’re financially ready for an initial investment made up of a franchise fee and other startup costs. In addition, you should prepare yourself for ongoing fees that will include advertising fees and royalty fees. Franchisees will also need to meet the company’s set liquid capital requirements. 

Before making any financial commitment or signing an agreement, you must perform your due diligence and establish if this is the right opportunity for you. As part of your due diligence, you may want to speak to existing franchisees and ask the GrassRoots Turf franchising team questions. 

If you are awarded a GrassRoots Turf franchise, you will attend training to equip you with the knowledge and skill to run your franchise. GrassRoots Turf wants your franchise to grow and will provide you with ongoing training and support to help you. 

Find Your Perfect Franchise

Company Overview

About GrassRoots Turf

Related Categories
Lawn & Tree Care, Pest Control
Parent Company
GrassRoots Tree and Turf Care Inc.
Josh Wise, CEO

Franchising Overview

Franchising Since
2019 (3 years)
# of employees at HQ
# of Units
20 (as of 2022)

Franchisor Information

Facebook, Twitter
Corporate Address
100 Holt Dr.
Acworth, GA 30101

Information for Franchisees

Here’s what you need to know if you’re interested in opening a GrassRoots Turf franchise.

Financial Requirements & Ongoing Fees

Here’s what you can expect to spend to start the business and what ongoing fees the franchisor charges throughout the life of the business.

Initial Franchise Fee
Initial Investment
$100,800 - $151,600
Net Worth Requirement
Cash Requirement
Veteran Incentives
20% off franchise fee
Royalty Fee
Ad Royalty Fee
Term of Agreement
10 years
Is franchise term renewable?
Take Our Free Franchise Quiz!

Financing Options

Some franchisors offer in-house financing, while others have relationships with third-party financing sources to which they refer qualified franchisees.

Third Party Financing
GrassRoots Turf has relationships with third-party sources which offer financing to cover the following: franchise fee, startup costs, equipment, inventory, accounts receivable, payroll

Training & Support Offered

Franchisors offer initial training programs and a variety of ongoing support options to help franchisees run their businesses.

On-The-Job Training
24 hours
Classroom Training
16 hours
Additional Training
As needed
Ongoing Support
Purchasing Co-ops
Meetings & Conventions
Toll-Free Line
Grand Opening
Online Support
Security & Safety Procedures
Lease Negotiation
Field Operations
Site Selection
Franchisee Intranet Platform
Marketing Support
Co-op Advertising
Ad Templates
National Media
Regional Advertising
Social Media
Website Development
Email Marketing
Loyalty Program/App


Additional details about running this franchise.

Is absentee ownership allowed?
Can this franchise be run from home/mobile unit?
Can this franchise be run part time?
# of employees required to run
Are exclusive territories available?
Take our quick quiz to find your ideal franchise

Interested in franchise ownership like GrassRoots Turf? Request a free consultation with a Franchise Advisor now.

Want to stay updated on the latest franchise news?

Never miss a beat when you sign up to receive our newsletter.

We care about the protection of your data. Read our Privacy Policy

Related Franchises

Are you eager to see what else is out there? Browse more franchises that are similar to GrassRoots Turf.

Related Franchise Content

Catch up on the latest franchise news, trends, and more.

How to Start a Blue Moon Estate Sales Franchise in 2023

Looking for information about how to open a Blue Moon Estate Sales franchise? Here's what you need to know.

Use This Checklist to Avoid Buying a 'Zombie' Franchise

Here are 20 questions that will save you time and money. There are great franchise options out there, but you must do your due diligence.

Alicia Miller

The Hottest Franchise Trends for 2023

Looking for a business to buy in 2023? We predict which franchise categories will thrive, and list top brands available in each.

Thinking of Buying a Franchise? These Four Industries Are Flaming Hot Right Now

Turns out eating breakfast, working out, riding a rollercoaster and getting a job have something in common.

Kim Kavin

Turning a Franchise Business Into a Nonprofit? Here's How It's Done.

Challenge Island recently helped a franchisee in New Mexico transform her location into a nonprofit. Here, she explains why she made the decision, and how it works.

The information on this page is not intended as an endorsement or recommendation of any particular franchise by Entrepreneur Media. Our franchise listings and rankings are solely research tools you can use to compare franchise operations. Entrepreneur stresses that you should always conduct your own independent investigation before investing in a franchise. That should include reviewing the franchisor's legal documents, consulting with an attorney and an accountant, and talking to former and current franchisees.
Updated: February 8th, 2021