Clorox's First Female CMO on How Women Can Embrace Their Marketing Strengths

This year, The Clorox Company won Best In-House Agency from the In-House Agency Forum (IHAF) under Stacey Grier's leadership.

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By Alex Ragir

Opinions expressed by Entrepreneur contributors are their own.

On the sixth episode of Season 3 of The Rough Cut, Storyhunter co-founder Alex Ragir went to the Association of National Advertisers Master's of Marketing Week in Orlando to meet with Stacey Grier, The Clorox Company's first female Chief Marketing Officer.

Grier is in charge of marketing for household brands like Clorox, Pine-Sol, Burt's Bees and Brita. Ragir and Grier discussed how women in marketing should embrace their strengths and lift other women up and how consumers are aware that production value can vary depending on the medium.

You can see the full interview on Storyhunter's Video Strategist Blog, or listen to the full interview on Spotify, Apple Podcasts or Google Play.

Related: Deloitte Digital CCO on Using Jazz as an Inspiration for Content

Alex Ragir

Co-founder of Storyhunter, Award-Winning Journalist and Filmmaker

Alex Ragir is the co-founder of Storyhunter, the world’s leading video creator marketplace and freelancer management system. As an entrepreneur helping the most recognized names in video production transform their strategies for the digital era, Alex built the Storyhunter freelancer network from zero to over 25,000 filmmakers, journalists and production companies in 192+ countries (join as a freelancer here). He also hosts The Rough Cut with Alex Ragir, which gives viewers an inside look into most innovative minds in media and marketing. 

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