Get All Access for $5/mo

How to Convert Social Media Views into Customers In the second episode of Season 6 of Leaders Create Leaders, host Gerard Adams talks to the CEO and founder of Billy Gene Is Marketing.

By Gerard Adams

Opinions expressed by Entrepreneur contributors are their own.

Billy Gene Shaw is the CEO and founder of Billy Gene Is Marketing, a San Diego-based digital marketing business that coaches marketers on social media strategy. In Episode 2 of Season 6 of Leaders Create Leaders, host Gerard Adams talks to Shaw about using paid social media ads, converting social media views and clicks into customers, and his professional path to marketing and entrepreneurship.

Adams visits Billy Gene Is Marketing's office and chats with Shaw about early professional experiences, his business's focus on education, and the importance of content for marketing and social ads for sales. Shaw also suggests hiring strategies and tips for leadership.

Related: How to Unlock the Full Power of Your Intuition

Gerard Adams

Entrepreneur, angel investor, self-made millionaire at 24

Gerard Adams is The Millennial Mentor™, inspiring the generation to leverage their passions for success and create the lifestyle they dream of. A serial entrepreneur, angel investor, self-made millionaire by the age of 24 and millennial himself, he is most popularly known as the co-founder of Elite Daily. To date, he has built, backed or invested in nine businesses across multiple industries that have all delivered over seven-figure profits. Gerard has recently developed a video series, Leaders Create Leaders, to offer a behind-the-scenes look at what it takes to be a successful entrepreneur. Learn more at GerardAdams.com

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Business Solutions

Increase Productivity with This Microsoft 365 Subscription, Now $25 Off

It can make the entrepreneur life a lot easier.

Business News

Apple Pay Later Is Ending. Here's What's Taking Its Place.

The program was available for less than a year.

Leadership

This Artist Answered a Businessman's 'Powerful' Question — Then His Work Became 'the Poster Child for Juneteenth': 'Your Network Really Becomes Your Net Worth'

Reginald Adams was the executive director of a Houston-based art museum for more than a decade before he decided to launch his own public art and design firm.

Leadership

Harvard Business School Professor Says 65% of Startups Fail for One Reason. Here's How to Avoid It.

Team alignment isn't nice to have -- it's critical for running a successful business.

Business News

Here's What Companies Are Open and Closed on Juneteenth 2024

Since it became a holiday in 2021, Juneteenth has been recognized by some major corporations as a paid day off.

Growing a Business

I Hit $100 Million in Annual Revenue by Being More Transparent — Here Are the 3 Strategies That Helped Me Succeed

Three road-tested ways to be more transparent and build relationships that can transform your business — without leaving you feeling nightmarishly over-exposed.