Why One Music Exec Created a New Platform for Musicians to Get Paid Mike Heron, the founder of BeatHustle, shares how he is paving the way for a new music industry movement.

By Jessica Abo

Opinions expressed by Entrepreneur contributors are their own.

Behind your favorite artists and well-known production mavens, are hidden marvels of classically trained talent powerhouses whose names you may have never heard. That's why Mike Heron started BeatHustle. Along with his roster of producer geniuses, which include G Koop, Leon Michaels, Antman Wonder, KILL Beats, Beat Butcher and IV the Polymath, there have been the "wizards behind the curtain" of hits that came from artists like Migos, Rihanna, Jay-Z and Travis Scott.

In addition to building awareness around the unsung heroes behind today's hits, Heron is trying to connect up-and-coming artists looking for original melodies and brands looking to access samplings that are not cost prohibitive with new talent.

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Jessica Abo

Entrepreneur Leadership Network® Contributor

Media Trainer, Keynote Speaker, and Author

Jessica Abo is a sought-after media trainer, award-winning journalist and best-selling author. Her client roster includes medical and legal experts, entrepreneurs, small business owners, startup founders, C-Suite executives, coaches, celebrities and philanthropists. Visit www.jessicaabo.com.

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