8 Writing Rules for Entrepreneurs Writing well is part habit, part knowledge and part giving a damn.

There are two kinds of people: Those who think they can write, and those who think they can't. Very often, both are wrong. The truth is this: Writing well is part habit, part knowledge and part giving a damn.

But, you may be asking, who cares about writing anymore? In a world dominated by the short and snappy--click-bait headlines, tweets, Instagram, GIFs, Vine, Snapchat and YOLO and LOL--it might seem pedantic to focus on quality writing.

In fact, writing matters more now, not less. Business is driven by online content, and words are our emissaries. They tell our customers who we are.