3 Ways Investors Assess Your Business (That Have Nothing to Do With Money) An inside look at what potential investors want to see.
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Why does an investor choose to invest in one business venture and pass on another?
For some investors, it can be an arduous process assessing a company's potential and trying to determine which has that unique mix of ingredients that will ultimately end in a success story. And many times, that process focuses squarely on the numbers.