Get All Access for $5/mo

Snapchat Adds Texting, Video-Chat Capabilities As the mobile messaging space heats up, the disappearing-image platform has unveiled two new features aimed at enriching conversations.

By Geoff Weiss

Opinions expressed by Entrepreneur contributors are their own.

In order to stake a greater claim within the scorching mobile messaging space, Snapchat has announced the addition of two new features aimed to enrich its user experience beyond mere disappearing images.

In an update called Chat, new abilities include ephemeral text messaging and video conversations, Snapchat announced today in a blog entry entitled, "Putting the Chat into Snapchat.'

To text, users swipe right on a contact in order to start a conversation. Tapping on certain messages will save them, while the app automatically deletes everything else.

Related: 5 Reasons Every Business Should be on Snapchat

In the midst of a conversation, if the other party also happens to be signed onto Snapchat, a camera button turns blue and video calling becomes automatically enabled.

While holding down this blue button temporarily activates the camera, letting go instantly turns it off. Users can also switch between backward and forward-facing cameras by swiping from the bottom of their mobile screens to the top.

See the new features in action below:

Related: WhatsApp Co-Founder's Reaction to Snapchat: 'I Don't Give a Sh-t About This'

Geoff Weiss

Staff Writer. Frequently covers digital media.

Geoff Weiss is a staff writer at Entrepreneur.com who frequently covers digital media.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Fundraising

Working Remote? These Are the Biggest Dos and Don'ts of Video Conferencing

As more and more businesses go remote, these are ways to be more effective and efficient on conference calls.

Growing a Business

The Best Way to Run a Business Meeting

All too often, meetings run longer than they should and fail to keep attendees engaged. Here's how to run a meeting the right way.

Starting a Business

How to Find the Right Programmers: A Brief Guideline for Startup Founders

For startup founders under a plethora of challenges like timing, investors and changing market demand, it is extremely hard to hire programmers who can deliver.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Growing a Business

You Need an Advisory Team More Than Ever. Here's Why — and How to Run One Effectively.

The right advice, particularly in a company's early stages, can be an existential matter: how to surround yourself with the right minds.

Growing a Business

You'll Never Satisfy Your Customers — or Grow Your Business — Without Doing These 3 Things

Customer feedback can be used to drive sustainable growth. Here are three approaches to how you can move past measurement to drive improvement and ultimately grow your business.