Marketing
5 Considerations When Seeking a Celebrity to Endorse Your Brand
Celebrities can add a lot of value to a burgeoning business, but the wrong partnership can lead to widespread embarrassment and actually devalue your brand.
Celebrity Endorsement | Page 2
Marketing
6 Tips for Scoring Celebrity Content for Your Website
Peek.com co-founder Ruzwana Bashir has persuaded chef Wolfgang Puck, actor Adrian Grenier and dozens of other famous tastemakers to lend their voices to her startup for free. Here are her secrets to clinching celebrity content.
Building a Business
How to Leverage a Celebrity Like Giuliana Rancic to Build a Business
Finding a brand advocate who's well-known and with a tremendous following can give your startup a tremendous lift.