Exploring New Markets | Page 3

Building a Business

How to Research Your Government Contracting Competition

Here are some smart ways to find out who's selling in your space and what kind of money they're generating from their federal government contracts.

By Mark Amtower

Building a Business

Marketing with a Microsite

By Melissa Campanelli

Building a Business

Going Global

Building a Business

Is the Government Market Right for You?

By Mark Amtower

Building a Business

Breaking Into the Big Boxes

Here's a strategy that'll help you expand your distribution channels in a way that makes sense to your bottom line.

By Cliff Ennico

Building a Business

Landing a Spot in the Retail Big Leagues

Trying to play ball with Target or Walmart? Follow these eight steps for selling your product to a large, multiunit retail outlet.

By Jackie Larson

Building a Business

Landing a Government Contract

Winning a contract with your state or federal government is tough--but it can be done. Learn from these entrepreneurs and Uncle Sam could become your biggest client.

By Joshua Kurlantzick

Building a Business

Selling to the Federal Government

Landing government contracts is tough--but it can be done. Learn from these entrepreneurs and Uncle Sam could become your biggest client.

By Joshua Kurlantzick

Human Resources

How to Take Your Company Global

Global growth can be both daunting and rewarding. Here are the steps to take, the mistakes to avoid, and the basics of exporting and importing.

Marketing

5 Tips for Reaching the Rich

Put your product into the hands of the wealthy with these surefire ways to get your company noticed.

By Roy H. Williams

Building a Business

Taking Your Business to the Net

If you're getting sick of the same old business ideas, then it's time to go online. The robust e-commerce market is hotter than ever, and it just may be the cure for what ails you.

By Heather Clancy

Building a Business

Targeting the Next Generation

Your business can't market to baby boomers forever. A new demographic is emerging, and paying attention to it could benefit your business.

By Roy H. Williams

Marketing

7 Steps for Generating New Business Opportunities

Follow these guidelines for creating a plan that will help you bring in more business.

Entrepreneurs

Motivating Affluent Customers

Targeting the rich can mean big bucks for you. Here's how to approach your marketing program for this unique market.

By Kim T. Gordon