Online Presence Check Out How TheFaceBook Pitched Advertisers Back When It Was Still a Tiny College Network #nostalgia By Laura Entis
Marketing King of Kitsch: Meet the Company Behind Big Mouth Billy Bass and a Dozen Other Novelty Items From Your Childhood By Laura Entis
Building a Business Reading Rainbow Breaks Record for Most Backers on Kickstarter…and the Campaign Isn’t Over Yet By Laura Entis
Building a Business Reviving an Old Brand = Nostalgia Driven Profit Bringing back a well-known brand can save millions in upfront marketing, while the name recognition captures attention in a crowded marketplace. By Jason Daley
Building a Business ‘Reading Rainbow’ Is Coming Back Thanks to Kickstarter Host LeVar Burton is adapting the classic show for the web. By Laura Entis
Business Ideas A Record Label Mines the Past for Music Aficionados and Collectors The Numero Group mines the past to forge the future of record labels--aiming at a reliable market of music aficionados and collectors. By Jason Ankeny
Business Ideas The Dusty Groove America Record Store Keeps on Spinning The world of music retail keeps spinning at Dusty Groove America By Jason Ankeny