offline

Business Culture

The Power of Offline Events for Online Communities

Offline events can create magic and establish a connection, that most of us have forgotten in the pandemic.

News and Trends

Edtech Unicorn PhysicsWallah Launches Its First Offline Center

The PW center aims to provide a complete learning environment and a full-time doubt-clearing facility for the students

Leadership

5 Reasons Why 'Offlining' Is Pivotal to Success

There's inarguable utility and multiple revenue pathways in online communication, but too many forget that in-person capabilities are essential for grounding and growing an enterprise.

News and Trends

5 Things to Know Before Launching Your Home Décor Start-up

Focus not just on the products you offer, but also try to curate appealing content

Entrepreneurs

7 Expert Tips To Take Your Retail Business To The Next Level

You must provide access to the product information on their single click

News and Trends

A Big Boost For The Confluence Of Online And Offline Markets

The big and small retail brands are increasingly opting for an omnichannel presence in order to serve hundreds of millions of consumers

Business News

10 Offline Marketing Strategies That Still Work Today

Check out these classics with staying power.

Lifestyle

#10 Tips on Digital Marketing in Entertainment Industry

The sector is spending millions of dollars on digital marketing as everyone want to use online platforms for publicity

Growth Strategies

How This CEO Expanded His Company By Listening to the Consumers

The CEO of this consumer electronics giant is initiating innovation at the execution level

Growth Strategies

Indian SMEs Can Save Themselves From Getting Offline-zoned, Here's How?

The 2017 Google-KPMG Study revealed that digitally-engaged SMEs grow twice in comparison to those offline

Technology

Using Technology to Deliver an Omni-channel Experience to Consumers

Organic growth has been the way of growth for Lenskart so far with current revenue looking at about $7 billion a month.

Lifestyle

This Entrepreneur Points Out Challenges Of Online Jewellery Purchase In India

'Buying ornaments offline involves a prolonged customer engagement, which online platforms don't allow'

News and Trends

E-commerce Companies Eyeing Physical Stores to Up Sales

The idea of running a single medium store by either opting digital or physical store is no longer a set philosophy in retail space.

News and Trends

Is Going Offline the Next Step to Survival for Retailers ?

It's true that the Indian e-commerce market has massive potential, but that doesn't mean it's going to be an easy way to the market

Growth Strategies

The Evolution of Luxury Retail Sector in India, Both Online & Offline

The reach of e-commerce has led to the rise of several niche players who largely specialize their products around a specific theme