Thought Leaders
Six Books on Leadership Worth Actually Reading
No one springs forth from the womb a fully formed leader--but some books can shorten the learning curve
By Gwen Moran
Recommended Reading | Page 3
Building a Business
10 Intriguing Business Books for Entrepreneurs to Read on Vacation
By Carol Tice
Building a Business
Guy Kawasaki on the Art of Enchantment
The business guru shares his views on how to be really winning.
Thought Leaders
Atlas Shrugged. I Napped. People Clapped.
Love or hate her, Ayn Rand is popular among many entrepreneurs and business leaders. The new movie can be a good way to learn about her ideas if you aren't up for her 1,300+ page book.
By Laura Lorber
Marketing
What’s Behind Products That Customers Fall in Love With
You don't want customers to just buy your product--you want them to get emotional about it.