The Simple Facebook Trick That a Lot of People Never Get Right
In this video, Entrepreneur Network partner Neil Patel explains how a Facebook cover photo can help you and your business better connect with fans, friends and colleagues. It's a simple thing, but many people waste this opportunity by filling that area with whatever fits.
Instead, Patel says you should have a specific purpose and reason behind your cover photo. For example, Patel often features a picture from Brazil in his cover photo slot. Why? Because he and his business have invested a lot of time and energy into expanding there. By using a picture of Brazil, he is showing potential fans and customers there that they are important to him, and he has a desire to reach out to them.
You can also connect with an audience by using a cover photo that describes what you and your business do. That way, people know instantly when they come to your page what you have to offer.
Click play to learn more about these strategies, plus how you can make them even more effective with video.
Entrepreneur Network is a premium video network providing entertainment, education and inspiration from successful entrepreneurs and thought leaders. We provide expertise and opportunities to accelerate brand growth and effectively monetize video and audio content distributed across all digital platforms for the business genre.
EN is partnered with hundreds of top YouTube channels in the business vertical. Watch video from our network partners on demand on Amazon Fire, Roku, Apple TV and the Entrepreneur App available on iOS and Android devices.
Click here to become a part of this growing video network.