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The CEO of Southwest Airlines Explains Why Paying Competitive Wages Keeps Efficiency High

Gary Kelly underscores how good compensation does not have to come at the expense of good operations.

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In this video, Entrepreneur Network partner Business Rockstars sits down to talk with Gary Kelly, the CEO of Southwest Airlines.

Kelly is able to keep his costs low by pursuing a few key strategies -- that includes not paying his employees extremely low wages but by carrying out business efficiently. The company is able to increase efficiencies by operating a single plane model, the Boeing 737. The company also prides itself on not delineating customers into multiple tiers; as Kelly puts it, there is "no second class."

To hear more from Gary Kelly, click the video.

Related: Why Work Ethic Is the Ultimate Equalizer in Business

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