Client Relationship Management

Marketing

How to Make PR Campaigns Customer-Focused Instead of Company-Focused

The 21st century has seen a shift away from the company that's "selling" and toward the consumer that's "buying." Business practices, like PR campaigns, have had to transition in kind to stay relevant in the current culture and to resonate with the public.

Growing a Business

How to Craft Irresistible Offers Your Ideal Clients Can't Refuse

Your success (and your impact on others) is directly related to your ability to create offers that attract your ideal clients and customers. This guide will show you how.

Science & Technology

Leveraging New Tech to Build Better Client Relationships

By providing a personal touch and utilizing effective tools, businesses can easily retain their customers and ensure long-term loyalty.

Growing a Business

Its First Year, This Startup Struggled to Get 75 Clients. Five Years Later, They Have 18,000. Here's How They Did It.

Financial planning startup Facet knew they were targeting a huge untapped market. But getting clients wasn't as easy as they hoped.

Leadership

Yes, the Rich Are Different — Here Are 5 Customer Service Secrets I Learned While Working With Wealthy Clients

If you want to win — and keep — wealthy clients (aka, HNWIs), exceptional customer service training is the golden ticket that will bring you success.

Growing a Business

5 Ways to Automate Your Client Onboarding Process

Nailing your onboarding process means happy customers that stay longer — and a much more efficient business.

Growth Strategies

Good Business: How To Create An Exceptional Client Experience

Providing exceptional service consistently requires a combination of attention to detail, strong communication skills, and a commitment to exceeding expectations.

Leadership

This Overlooked Leadership Trait Makes All the Difference in Your Ability to Captivate an Audience

You will find, in leadership and in life, that people feel more connected to you and your vision when you ask them to "kick the tires."

Real Estate

Free Webinar | April 20: Success Secrets of an Eight-Figure Real Estate Agent and Broker

Join our free webinar as real estate entrepreneur Aaron Kirman shares the strategies and tactics you need to master for success in real estate today. Register now →

Thought Leaders

10 Easy Ways to Be a Better Networker

Building connections doesn't have to be a chore: By projecting authenticity, following up consistently and being of genuine service, you can network with humor, style and success.

Growing a Business

Use These 5 Hacks to Instantly Build Rapport With Your Clients

While building a solid relationship is a long-term game, there are a few simple but highly effective hacks to quickly get you started on that journey.

Management

10 Keys to Avoiding Bad Client Experiences

Before you decide to start a new client relationship, make sure you offer what the potential partner actually wants or expects.

Growing a Business

Being a People Pleaser Almost Cost This CEO Her Clients. Here Are 4 Critical Lessons She Learned On Her Way to The Top.

Are you a people pleaser? I was — and as studies suggest, many other women are too. Here are four strategies that can help you shift from being an order taker to a strategic client partner.

Branding

How to Use Your Personal Brand to Attract Dream Clients (and Repel Nightmare Ones)

Weeding out the wrong clients is just as important as drawing in the right ones. Luckily, when you show up authentically, your personal brand will do both for you.

Marketing

Inevitable Mistakes Businesses Will Make Without Proper Customer Development

Customer development might seem too expensive and time-consuming, especially if you are starting a business. However, these techniques can help you save money and time and create a better product.