Customer Loyalty

News and Articles About Customer Loyalty

Salespeople Are Shifting Away From Traditional Sales Models to This Strategy
Sales Strategies

Salespeople Are Shifting Away From Traditional Sales Models to This Strategy

As consumers become savvier and increasingly overwhelmed with sales and marketing messages, they've begun to tune out. Here is how to reel them back in.
Fergal Glynn
Want to Attract More Loyal Customers? Focus on This Marketing Strategy.
Marketing

Want to Attract More Loyal Customers? Focus on This Marketing Strategy.

This marketing approach is about pitching your brand to those in the audience who are actually listening -- the ones you can bring real value to.
Jason Kulpa
The Lesson in American Airlines' Smart Pricing Plan for its Exclusive Club
Pricing

The Lesson in American Airlines' Smart Pricing Plan for its Exclusive Club

What kind of customers would you rather have? Ones that pay as they go, or those on a subscription?
Gene Marks
4 Strategies to Keep Customers Coming Back
Customer Loyalty

4 Strategies to Keep Customers Coming Back

A social-media complaint can cost a company millions and a review shape a restaurant's fortune. Find out ways that consumer feedback can shape product decisions.
Andrew Reid
Delivered by
Too Much Social Media Can Drive Away Your Customers
Business Circle

Too Much Social Media Can Drive Away Your Customers

Your audience won't tire of quality content but the key word is "quality.''
Brett Relander
Aim Directly at Your Target Market to Land New Clients
Customer Retention

Aim Directly at Your Target Market to Land New Clients

Try these six ways to keep tabs on current customers and score additional ones.
Karen Mishra
Delivered by
Simple Ways to Master Technology and Create True Fans
Customer Loyalty

Simple Ways to Master Technology and Create True Fans

How many 'true fans' do you need to be successful if you are a small business? Kevin Kelly has the answer.
Lewis Howes
What Happened to the Real Black Friday?
Retail Businesses

What Happened to the Real Black Friday?

The shopping event has just become crazy. Entrepreneurs should step in and bring it back to its roots.
Jim Joseph
4 Reasons Why Customers Vanish Without a Word
Business Circle

4 Reasons Why Customers Vanish Without a Word

Often, people are just too polite to tell you that you are screwing up. You need to find out for yourself.
John Boitnott
Transform Seasonal Shoppers Into Loyal Shoppers Year-Round
Business Circle

Transform Seasonal Shoppers Into Loyal Shoppers Year-Round

Harness these six methods to secure new customers for the long haul.
Tiffany Monhollon
Steal Away Your Rival's Unhappy Customers
Business Circle

Steal Away Your Rival's Unhappy Customers

Our experts explain how you can use customer disloyalty to your advantage.
Entrepreneur Staff
The Future of Customer Loyalty
Customer Loyalty

The Future of Customer Loyalty

Is your business ready for customer loyalty 3.0?
Carol Roth
How to Make Someone Want to Do Business With You
Finding Customers

How to Make Someone Want to Do Business With You

Here's how to attract customers, so your sales process becomes as simple as saying 'yes' when they beg to hire you.
Dorie Clark
Who Our Loyalty Experts Are Loyal To
Business Circle

Who Our Loyalty Experts Are Loyal To

We asked our customer service experts about the companies they love and why.
Entrepreneur Staff