Packaging
BY Lara Kristin Herndon
Color can have a huge emotional impact on customers, but that doesn't mean you need to change your product line to follow trends. Here are the elements of color theory you should consider.Solving Problems With Your Partner and 4 More Business Tips From the Week
BY Brian Patrick Eha
From managing your co-founder to using the Coke bottle as packaging inspiration, here's a look at this week's best business advice. Why You Should Care About Design
BY Stephanie Vozza
The way you present your products, packaging, and even your waiting area tells your customers important information about who you are. Make sure you are sending the right message. 3 Things You May Not Know About Sustainable Packaging, But Should
BY Jane Porter
When it comes to product packaging, making eco-friendly decision are not as cut and dry as many entrepreneurs may think. Here's what you need to know to make the best decision for your business. How to Beat the Shipping Price Hikes (Infographic)
BY Brian Patrick Eha
The U.S. Postal Service, UPS and FedEx have all raised their shipping rates. This handy reference can help you find the best deal. 3 Ways to Optimize Packaging to Protect Your Products
BY Jane Porter
A look at how to best protect your products so they arrive at your customer's door intact, without going overboard and wasting money and materials. Innovative Ideas in Product Packaging
BY Lara Kristin Herndon
As the market for your product evolves, the way it's packaged may need to change, too 5 Creative Packaging Ideas to Delight Your Customers
BY Jane Porter
You may not have the budget or visibility of larger brands, but you can still capture customers' attention and create buzz with your product. Here are tips for (literally) thinking outside the box. From Shipping to Packaging, 3 Creative Ways to Improve Your Supply Chain
BY Brian Patrick Eha
Follow the lead of resourceful entrepreneurs, including BookFool's Kristopher Lange, who came up with cost-effective tactics to better their businesses. How to Find a Distributor for Your Product
BY Christopher Hann
Expert advice for finding a product distributor: listen to your customers.Play Video Fresh Founders on Packaging a Product for Success (Video)
BY Teri Evans
In this 'Trep Talk Extra, Lev Glazman and Alina Roytberg share advice for entrepreneurs bringing a product to market. Skincare Startup's Lesson for Online Brands: Looks Matter
BY Jennifer Wang
The owner of a skincare line wises up to a basic tenet of packaging and watches online sales take off. 