Startup

This Startup Aims to Be the Tesla of Mattresses
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This Startup Aims to Be the Tesla of Mattresses

New York-based startup Casper is looking to bring some transparency -- as well as vertical integration -- to the $13 billion mattress industry.
Geoff Weiss
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What to Expect When Launching a Second Kickstarter Campaign

How one phone case company, which already beat its goal, prepared for its sophomore effort.
Lester Mapp
50 Signs You Might Be an Entrepreneur
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50 Signs You Might Be an Entrepreneur

Peruse this list to find out if your temperament and traits indicate you're the type to mastermind a startup.
John Rampton
Up Your 'David' Status Without Taking on a 'Goliath'
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Up Your 'David' Status Without Taking on a 'Goliath'

President of headphones company co-founded by 50 Cent on thinking creatively to gain market share in a field dominated by a big brand.
Brian Nohe
How This Startup's Focus on Personal Touch Helped It Thrive
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How This Startup's Focus on Personal Touch Helped It Thrive

Online personal style service Stitch Fix builds loyalty by really knowing its customers.
Rebekah Epstein
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Get Some Sleep and Make Sure Your Staff Does, Too

Your company's culture needs to value balance or risk losing its most important resource: its people.
Mark Feffer
Our Collective Mobile Security Blind Spot
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Our Collective Mobile Security Blind Spot

With business continuing its shift from the desktop to smartphones and tablets, more than half of all companies now have sensitive information stored on mobile devices.
Jason Ankeny
Does Your Team Have the Right Stuff to Attract Venture Capital?
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Does Your Team Have the Right Stuff to Attract Venture Capital?

These four things may be even more important to investors than a solid business idea.
George Deeb
Innovation: Small Businesses Live It, Big Businesses Buy It
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Innovation: Small Businesses Live It, Big Businesses Buy It

Startups are constantly needing to innovate to stay alive in the dog-eat-dog world of entrepreneurship. Large corporations are taking notice and looking for opportunities to capitalize on new concepts and ideas.
Mike Templeman
How 5 Companies Built Their Client Bases
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How 5 Companies Built Their Client Bases

Overcoming the chicken and egg problem is one of the biggest challenges for any web business.
Anand Srinivasan
What's the Right Path for Startups Entering the 'Internet of Things'?
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What's the Right Path for Startups Entering the 'Internet of Things'?

Web-connected products will soon explode. Where should entrepreneurs look to get in on the action?
Curtis Feeny
Keep That Startup Spark Alive by Following Your Constant
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Keep That Startup Spark Alive by Following Your Constant

Once your company has seen some success, figuring out what to do next is all about three variables.
Hunter Thurman
This Startup Wants to Protect Your Startup From 'Bad Actors'
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This Startup Wants to Protect Your Startup From 'Bad Actors'

Legal compliance company CrowdCheck has a new service allowing entrepreneurs to protect themselves as they get ready to fundraise.
Catherine Clifford
The One Basic Skill Every Startup CEO Needs
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The One Basic Skill Every Startup CEO Needs

When it comes to getting the word out about your business, startups need this one skill to get noticed.
Will Caldwell