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Creating Viral Tweets for Your Business
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How to create Twitter content that's forwarded over and over again.
April 18, 2013 in Social Media
10 Marketing Masterworks

10 Marketing Masterworks

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From Red Bull's record-breaking sky diver to Ikea's tiny metro station apartments, these strokes of marketing genius got our attention.
February 18, 2013 in Marketing
What Makes Your Video Shareable -- And Viral

What Makes Your Video Shareable -- And Viral

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To create an online sensation, forget all the tricks and techniques you've learned from TV. Take a lesson from the creators of the Diet Coke and Mentos video.
January 29, 2013 in Online Marketing
Make Your Videos More Likely to Go Viral

Make Your Videos More Likely to Go Viral

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What makes some videos instant Internet hits while others remain under the radar? We provide tips to help your videos get noticed -- and maybe even go viral -- on the Web.
January 20, 2013 in Online Marketing
What You Can Learn About Social Media from Big Bird

What You Can Learn About Social Media from Big Bird

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The Sesame Street character became a social media sensation this week. Here's what entrepreneurs need to learn from the 8-foot-tall yellow bird.
October 5, 2012 in Your Website
Six Ways to Make Your Content Go Viral

Six Ways to Make Your Content Go Viral

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It can be difficult to predict what will go viral, but catchy content can increase your chances.
April 5, 2012 in Online Marketing
How Zombies Became a Social-Media Firebomb

How Zombies Became a Social-Media Firebomb

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Movies and TV shows like 'The Walking Dead' have taken hold of the nation's imagination. See what you can learn from a zombie.
March 8, 2012 in Social Media
Brian Solis on Five Common Social Media Mistakes and How to Avoid Them

Brian Solis on Five Common Social Media Mistakes and How to Avoid Them

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The author 'Engage,' and now 'The End of Business As Usual,' spills about social media ills.
November 18, 2011 in Social Media
Three Tips for Reinventing a Product

Three Tips for Reinventing a Product

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How an artisan salt shop sprinkles ingenuity into its business -- and you can, too.
July 12, 2011 in Innovation
DailyCandy's Dany Levy on Taking Initiative

DailyCandy's Dany Levy on Taking Initiative

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The company founder shares how she overcame a crisis of confidence to build a multimillion dollar business.
July 12, 2011 in 'Trep Talk
IWearYourShirt Puts a Social Twist on Product Placement

IWearYourShirt Puts a Social Twist on Product Placement

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How a 20-something entrepreneur gives businesses of all sizes a star turn.
May 3, 2011 in Social Media

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Guerrilla Marketing Field Guide
Guerrilla Marketing Field Guide
By Jay Conrad and Jeannie Levinson
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