You can be on Entrepreneur’s cover!

WhatsApp's Epic Fail Was a Rival App's Exponential Gain Outage of Facebook's pretty penny acquisition sent a swarm of 4.95 million users to messaging app Telegram.

By Kim Lachance Shandrow

entrepreneur daily

Opinions expressed by Entrepreneur contributors are their own.

Did you get the telegram that Facebook's $19 billion-dollar baby bit the dust for four hours over the weekend? The developers of WhatsApp competitor Telegram Messenger sure did -- and they're reaping the spoils.

Some 5 million chat-happy people swarmed Telegram, a free, heavily encrypted instant text messaging app, only a day after a network router snafu temporarily downed WhatsApp and just three days after Facebook announced it would be purchasing WhatsApp.

Related: WhatsApp Co-Founder's Reaction to Snapchat: 'I Don't Give a Sh-T About This'

Berlin-based Telegram Messenger, founded by Nikolai and Pavel Durov, the billionaire brothers behind Vkontakte, Russia's most popular social network, ambivalently tooted its horn yesterday on Twitter about the massive user influx, which it obviously wasn't entirely prepared for:

You'd think the team at Telegram would be ecstatic about the exponential explosion in users, but it sounds more like they're still in shock, and understandably so. The Berlin-based app, which became available for iPhone in August 2013 and for Android in October 2013, catered to approximately only 100,000 active users per day as recently as October of last year, according to The Guardian.

On its website, Telegram, which bears the slogan "taking back our right to privacy," takes a dig at WhatsApp's allegedly lacking SSL encryption methods, which the security firm Praetorian recently dubbed "the kind of stuff the NSA would love":

Unlike WhatsApp, Telegram is cloud-based and heavily encrypted. As a result, you can access your messages from several devices (including desktops!) and share an unlimited number of photos, videos and documents (doc, zip, mp3, etc). Thanks to our multi-data center infrastructure and encryption, Telegram is also faster and way more secure.

Related: Congrats WhatsApp! Here Is How the Other 99% of Startups Get It Done

The startup vented on Twitter yesterday about being literally overwhelmed by the defecting user flood, even as their own servers choked under the weight. Telegram representatives reported that some even went down for two hours in Europe yesterday "due to the insane growth rate." They added servers as fast as they could to keep up with the crushing demand.

The Durovs won't be cashing in on Telegram's viral 15 minutes of fame any time soon. According to Mashable, they aren't looking to pony up investors, make money off of the app or charge users.

Meanwhile, WhatsApp's founder and CEO Jan Koum, who, like the Durov duo, also grew up in Russia, has just announced that his company will soon add a free voice-calling feature to its existing app.

Kim Lachance Shandrow

Former West Coast Editor

Kim Lachance Shandrow is the former West Coast editor at Entrepreneur.com. Previously, she was a commerce columnist at Los Angeles CityBeat, a news producer at MSNBC and KNBC in Los Angeles and a frequent contributor to the Los Angeles Times. She has also written for Government Technology magazine, LA Yoga magazine, the Lowell Sun newspaper, HealthCentral.com, PsychCentral.com and the former U.S. Surgeon General, Dr. C. Everett Coop. Follow her on Twitter at @Lashandrow. You can also follow her on Facebook here

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Editor's Pick

Business News

James Clear Explains Why the 'Two Minute Rule' Is the Key to Long-Term Habit Building

The hardest step is usually the first one, he says. So make it short.

Side Hustle

He Took His Side Hustle Full-Time After Being Laid Off From Meta in 2023 — Now He Earns About $200,000 a Year: 'Sweet, Sweet Irony'

When Scott Goodfriend moved from Los Angeles to New York City, he became "obsessed" with the city's culinary offerings — and saw a business opportunity.

Living

Get Your Business a One-Year Sam's Club Membership for Just $14

Shop for office essentials, lunch for the team, appliances, electronics, and more.

Business News

Microsoft's New AI Can Make Photographs Sing and Talk — and It Already Has the Mona Lisa Lip-Syncing

The VASA-1 AI model was not trained on the Mona Lisa but could animate it anyway.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.