Crowdfunded Smart Home Device Canary Lands at Big-Name Stores

Crowdfunded Smart Home Device Canary Lands at Big-Name Stores
Image credit: Canary

Grow Your Business, Not Your Inbox

Stay informed and join our daily newsletter now!
Assistant Editor, Contributed Content
2 min read
Opinions expressed by Entrepreneur contributors are their own.

Smart home security system Canary has flown into big-box retailers.

The system made waves on the crowdfunding site Indiegogo in the summer of 2013. It quickly surpassed the initial fundraising goal of $100,000, raising more than $1,900,000 by the end of the funding period. (It later went on to raise an additional $10 million in Series A funding.)

While exceeding your crowdfunding goal and scoring a lot of cash is nothing to bat an eye at, what makes this startup unique is the fact it even made it onto the shelves of Best Buy, Amazon, Home Depot and Verizon Wireless. With competition fierce, landing limited retail space isn’t easy, especially if you are a small company. But apparently having so much interest and a known product-market fit, helped Canary get noticed by the big guns.

Related: These High-Tech High Heels Change Color With the Click of an App

The system retails for $249 and with that, you get a whole lot of features.

The cylindrical device has a high-definition video camera, a microphone, night vision and sensors that can detect changes in the house. Canary connects with Android and iOS smartphones, so you can see the video feed of your home in real time. It also sends alerts when it registers discrepancies like an unfamiliar motion or sound (perhaps an intruder) or a change in temperature and air quality (perhaps a fire). As Canary becomes more familiar with what’s typical for your house, it will send more appropriate alerts.  

Those who are already using the device as beta testers reportedly check the app approximately four times a day and watch nearly an hour of live video per month, the company said in a statement.

U.S. retail stores are just the beginning, as Canary plans on expanding its wings to the global market later this year.

Related: Avoiding the 'Inevitable' Breach: 4 Ways Retailers Should Amp Up Security

 
 
More from Entrepreneur
Entrepreneur Select: A Fund For Entrepreneurs, By Entrepreneurs

Entrepreneurs require more than just money, which is why we aim to empower you, as well as act as a catalyst for value creation.

Make sure you’re covered if an employee gets injured at work by
  • Providing us with basic information about your business
  • Verifying details about your business with one of our specialists
  • Speaking with an agent who is specifically suited to insure your business
Whether you want to learn something new, be more productive, or make more money, the Entrepreneur Store has something for everyone:
  • Software
  • Gadgets
  • Online Courses
  • Travel Essentials
  • Housewares
  • Fitness & Health Devices
  • And More

Latest on Entrepreneur