Learn How to Help Your Team Work Together
Paul David Walker, Bruce Mittman and Chase Jarvis share how to strengthen your team, determine optimal advertising outlets and make money through creativity.
Do you really know what you want in life? Oftentimes we get in the way of running our own business successfully because we haven’t been truly honest with ourselves.
Paul David Walker, author of Invent Your Future, discusses some easy steps on creating a stronger organization. Bruce Mittman, president and CEO of Mittcom, explains how to find the right media outlets for your business. He also explains why Subaru’s marketing department is a step above the rest. We end the hour with CreativeLive’s Chase Jarvis, who touches on what it means to be an influencer, and how to transition from school to getting paid. Are you ready to take your business to the next level? Tune in now.
- [00:00:00] Stimulate Insight and Action, Not Fights
- [00:05:55] Teamwork Makes the Dream Work
- [00:11:32] Manage "Tribal Warfare" by Looking Inward
- [00:18:24] Most Beneficial Media Outlets for Your Business
- [00:26:25] Subaru Marketing Earns Decade of Record Sales
- [00:33:26] Chase Jarvis: Be an Influencer, Get Paid
Discover more about segments and guests below . . .
[00:00:00] Stimulate Insight and Action, Not Fights
Has your passion ever blinded you, making a rational decision difficult? When excitement (and tempers) run high, we can easily be thrown into a fight or flight response if confronting a combative personality. Paul David Walker, author of Invent Your Future and founder and CEO of Genius Stone, says when building a business it is better to be curious, not judgmental, when it comes to understanding an aggressive point of view. Hear tips on how to keep your cool and react with restraint.
[00:05:55] Teamwork Makes the Dream Work
A business is only as good as the team running it, but how do you build a cohesive workforce in the first place? Walker talks about the importance of teaching your organization how to work together by aligning their intentions to drive solutions. Listen for Walker's advice on defusing aggressive employees, honing your leadership skills and progressing passed fear to build a united team.
[00:11:32] Manage "Tribal Warfare" by Looking Inward
“Do you want to win or do you want to be right?” Walker tells us that it is important to adopt a reflective attitude when it comes to conflict resolution. Before you can help navigate an internal dispute within your company, you should first ruminate on your personal triggers, learn how to mitigate them, and respond with compassionate curiosity towards the instigator. Explore the concept of corporate "tribal warfare" and learn how to gain personal control when interacting with your entire team.
[00:18:24] Most Beneficial Media Outlets for Your Business
Social media, web ads, print, radio and television all offer unique ways to engage with consumers and drive ROI. With so many advertising options available, it can be difficult to decide which outlets are best for your business. Bruce Mittman, president of Mittcom, is here to help you cut through the clutter and create a high-impact marketing campaign. Mittman tells us that the first step is to make sure you have a "digital front door" to your business so that people can easily find you. Hear more valuable tips on making the most of your digital assets.
[00:26:25] Subaru Marketing Earns Decade of Record Sales
Subaru has won the hearts of consumers around the globe with meaningful marketing, attractive advertising, and cutting edge products. From extensive research on customer satisfaction, to managing the entire car buying experience, to charitable community outreach, Mittman says this auto manufacturer is going big to maintain and build a loyal fan following. Find out how Subaru’s exceptional marketing style can transform your company.
[00:33:26] Chase Jarvis on Being an Influencer and Getting Paid
Being a creative can seem scary in a world where social media and the internet are so prominent. How do you compete with other "influencers" out there? Chase Jarvis, founder of CreativeLive, shares how to reach your target audience in a crowded marketplace. Get Jarvis’s simple strategy to become profitable and develop your brand -- one happy customer at a time.
Entrepreneur Radio, hosted by award-winning broadcast professional, Alan Taylor, equips fans with the critical information necessary to grow their business through practical advice and thought-provoking interviews. Tune in live on Saturdays 2 p.m. EST/11 a.m. PST and Sundays 10 a.m. EST/7 a.m. PST and listen to weekly episodes on demand on Entrepreneur.com.
Alan Taylor is an award winning radio and television host and a 30-plus year broadcast professional. As a founder of Benchmark Entertainment in 1995, Taylor pioneered the business of creating radio shows as an extension of the magazines and brands they represent. Benchmark orchestrated innovative partnerships with leading publishers to replicate their content on-air, bringing their brands alive to a much larger audiences. Today, Taylor partners with the nation’s largest publishing houses. He is, on behalf of the Entertainment Right Now, the host of some of the most popular weekend talk shows in radio today: The Drive with Alan Taylor and Entrepreneur Radio. Taylor produces and co-hosts a new video series, Business & Burgers, in partnership with Microsoft and serves as a consultant and content marketing partner for USA Today Network.
Taylor’s expertise and quick wit entertain millions and he has been a featured automotive expert on ABC, CBS, CNN, FOX, NBC and others, including 15-plus years on daytime’s No. 1 morning talk show, LIVE! with Kelly. Taylor is also an in-demand guest speaker where his up-beat presentations provide both insight and motivation. Taylor is also the co-host of Motorz TV, seen in over 200 million TV households in the USA and Canada.