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Don't Even Think About Facebook Ads Until You Have These 5 Things In Place

Otherwise, you'll be doing little more than drain your advertising budget.

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Opinions expressed by Entrepreneur contributors are their own.

Facebook ads are changing. While their effectiveness is still on the rise, their prices are going down — meaning you can invest more of your marketing budget into them.

Alexander Spatari | Getty Images

According to Advertisemint, by the third quarter of 2019, Facebook ad impressions had increased by a whopping 37 percent, while the average price per ad decreased by 6 percent. And thanks to various online resources, it’s easier than ever to get started with your first ad campaign, even if you’ve never done anything like it before.

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