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99 Percent of Fortune 500 Employees Who Use This Product Hate It. This Entrepreneur Built a Million-Dollar Business Out of That Hatred.

Entrepreneurism is all about problem-solving, and finding a common issue can be a great starting place for your business idea.

This story appears in the September 2021 issue of Entrepreneur. Subscribe »

The idea for Haystack came swift and easy. A way to build Haystack took more work.

Courtesy of Haystack

Cameron Lindsay, 27, was sitting at his last job in 2018 when he noticed that 99 percent of Fortune 500s have intranet products — and 99 percent of people who use them hate them. In those two 99s, he saw 100 percent opportunity. The incumbents making these internal corporate communications systems were “all older-school,” he says. “Employees today want it superfast, super­connected, and delightful.” He teamed up with cofounder Haibo Zhao, a former tech lead at Google and Snap, to reimagine a sleek, nimble sports car of an intranet.

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