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The Era of Blitzscaling Is Over. As a VC, My Money Is On 'Responsible Growth.'

Hypergrowth damages companies, people, and the planet. The businesses I'm betting on now are "earning the right to be around for decades."

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This story appears in the January 2022 issue of Entrepreneur. Subscribe »

How fast should you grow?

Viktor Koen

From the dawn of the dot-com boom in 1995, all the way up through 2020, Silicon Valley had an answer that inspired many others: hyper growth. That’s what made headlines, hypnotized investors, and drove a winner-take-all mentality. You want to be Uber, not Lyft; Google, not Bing. Reid Hoffman, a founder of LinkedIn, wrote a popular book titled, Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies.

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