Handling Customer Complaints

With a little finesse, you'll be able to achieve a positive outcome.
1 min read
Opinions expressed by Entrepreneur contributors are their own.

Studies show that the vast majority of unsatisfied customers will never come right out and tell you they're unsatisfied. So when a customer complains, don't think of it as a nuisance--think of it as a golden opportunity to change that customer's mind and retain his or her business--it's better they complain than leave quietly, later telling everyone they know not to do business with you. So when you receive complaints, here's how to handle them for positive results:

  • Let customers vent their feelings.
  • Never argue with a customer.
  • Never tell a customer, "You don't have a problem."
  • Share your point of view as politely as you can.
  • Take responsibility for the problem.
  • Immediately take action to remedy the situation.

Excerpted from Grow Your Business

More from Entrepreneur

Are paying too much for business insurance? Do you have critical gaps in your coverage? Trust Entrepreneur to help you find out.
Get Your Quote Now

One-on-one online sessions with our experts can help you start a business, grow your business, build your brand, fundraise and more.
Book Your Session

Whether you are launching or growing a business, we have all the business tools you need to take your business to the next level, in one place.
Enroll Now

Latest on Entrepreneur

My Queue

There are no Videos in your queue.

Click on the Add to next to any video to save to your queue.

There are no Articles in your queue.

Click on the Add to next to any article to save to your queue.

There are no Podcasts in your queue.

Click on the Add to next to any podcast episode to save to your queue.

You're not following any authors.

Click the Follow button on any author page to keep up with the latest content from your favorite authors.

It Started As a Joke and Turned Into a Startup That Raised $1 Million in Funding