Business Rockstars

Business Rockstars

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More From Business Rockstars

Marketing

Influencer Marketing Is About Relationships, Not Buying Media

Buying media isn't a purely transactional activity.
Success Stories

Success Stems From Self-Belief, so Own Your Power as a Woman Entrepreneur

If you want to make something of yourself, you have to believe in yourself.
Success Stories

How to Make Your Own Luck Through Hard Work

This entrepreneur details some of the signs that encouraged him to branch out.
Interviews

How to Prepare for a Job Interview and Actually Get an Offer

When walking into an interview, make sure that you are prepared and can enunciate your ideas clearly.
Social Media

How to Translate Your Real-Life Social Network Into a Social Media Following

If you are holding an event, it can be useful to encourage your in-person network to engage online.
Success Strategies

Why the CMO -- Not CEO -- Should Create the Company Mission

Look to this member of your team to set the company's direction.
Challenges

You Don't Have a Stable Business Until You Can Do This

The most necessary lessons are sometimes the hardest to learn.
Advice

Don't Just Focus on Fundraising and Finances

The founder describes how he thinks of the hustle, outside of asking investors for funding.
Leadership

The CEO of Southwest Airlines Explains Why Paying Competitive Wages Keeps Efficiency High

Gary Kelly underscores how good compensation does not have to come at the expense of good operations.
Advice

Why Work Ethic Is the Ultimate Equalizer in Business

This entrepreneur says an ability to work hard is the most effective way to get ahead.
Advice

Here's How to Tell Whether a Job Applicant Fits Your Business

This CEO says work enjoyment is directly related to work excellence.
Company Culture

This Fabric Company's Eclectic Office Is a Natural Space for Creativity

Take a tour of Appliq's bustling Los Angeles office.
Investors

How to Secure the Most Helpful Investors for Your Company

Look for an investor who will align with your company's values but also offers a distinct set of skills.
Pivots

3 Questions You Need to Ask Before You Give Up on Your Business Idea

It's okay to pivot or even move on to other ideas, but here's how you can make sure you've exhausted all your options first.
Life Lessons

How One Event Can Have a Lifelong Impact

The challenge of living through tough times can translate to lasting knowledge later on.