Joe Keohane

Executive Editor
Joe Keohane is the executive editor of Entrepreneur magazine.
Inside the Subtle Marketing Shift That Changed Roomba's Fortunes
Take It From The Pros

Inside the Subtle Marketing Shift That Changed Roomba's Fortunes

How lowering expectations and downplaying its own technology helped a cutting-edge company reach a whole new customer.
What It's Like Working at a Jargon-Obsessed Company
Inspiring Your Team

What It's Like Working at a Jargon-Obsessed Company

Former journalist Dan Lyons opens up about the extreme jargon culture at HubSpot, what it taught him and how he became sane.
Famed Actor Alan Alda on the Secrets to Better Communication
Take It From The Pros

Famed Actor Alan Alda on the Secrets to Better Communication

In his new book, 'If I Understood You, Would I Have This Look on My Face?,' the M*A*S*H star examines the science behind why we connect, why we don't and why listening is the best sales strategy.
How Patience, Grit and Beer Helped This Entrepreneur Finally Find Success
Business Moving Forward

How Patience, Grit and Beer Helped This Entrepreneur Finally Find Success

Thinking he would be able to find success in a few short years, this founder learned the hard way that entrepreneurs must be in it for the long haul.
Expert Strategies to Make Facebook Worth Your Time
Social Media

Expert Strategies to Make Facebook Worth Your Time

Make sure you know what's working.
The Fast Food CEO Who Made Fat Great Again

The Fast Food CEO Who Made Fat Great Again

This company made high-calorie meals a profitable statement -- and a striking blow against political correctness.
If You Work From Home, Do This Every Day
Work From Home

If You Work From Home, Do This Every Day

It's time to give yourself a break.
OK

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