Another Mega Merger: AT&T Reportedly Eyeing $40 Billion Purchase of DirecTV A new report alleges telecommunications giant AT&T has approached DirecTV about a merger that could be worth as much as $40 billion.

By Geoff Weiss

Opinions expressed by Entrepreneur contributors are their own.

While Comcast's $45.2 billion purchase of Time Warner Cable has yet to be approved by regulators, a competing television goliath could already be in the making.

Telecommunications giant AT&T has allegedly approached satellite television leader DirecTV about a merger that could be worth as much as $40 billion, according to a report in The Wall Street Journal.

An amalgamation of DirecTV's 20 million customers with AT&T's 5.7 million landline-based television subscribers would closely rival the nearly 30 million combined viewers of Comcast and TWC.

An AT&T spokesman declined to comment; DirecTV could not be reached for comment.

Related: Apple and Comcast in Talks to Create Priority TV Streaming Service

News of a potential purchase comes as the satellite television industry has reached relative maturity in American homes, the Journal reports, and also does not offer competitive internet access in the way that cable companies do.

From AT&T's perspective, the company sees video delivery as key to its future, and has been in talks with both DirecTV and competitor Dish Network in recent years, reports the Journal. If a merger were to go through, then AT&T would be able to bundle both wireless and television services, and also deliver video in a new way to its mobile customers.

While yet another merger in the pay television realm would likely face intensifying scrutiny by regulators, according to the Journal, it might also be approved "because offering video or voice service alone is viewed as a dying business and the combined company would be in a position to compete with Comcast."

Related: The Weather Channel Gets Unseasonably Dumped by DirecTV Amid Carriage Disputes

Geoff Weiss

Former Staff Writer

Geoff Weiss is a former staff writer at Entrepreneur.com.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Side Hustle

She Started a Creative Side Hustle While Working 'Dead-End' Jobs — Then Grew It From $10,000 to Over $50,000 a Month: '[It] Became Magnetic'

Alyssa O'Toole, 35, juggled "mismatched uniforms and odd hours" to turn her passion into a business.

Buying / Investing in Business

Former Zillow Execs Target $1.3T Market

Co-ownership is creating big opportunities for entrepreneurs.

Business News

Have You Made an Amazon Return in the Last Decade? You Might Be Getting a Refund.

Amazon is issuing refunds, and some returns are dated as far back as 2018.

Business Ideas

70 Small Business Ideas to Start in 2025

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2025.

Business News

TikTok Is Laying Off Some U.S.-Based Employees This Week. Here's What We Know.

TikTok did not disclose the number of employees affected by the layoffs.

Franchise

How Do I Start a Franchise?

Keep in mind these requirements when you consider making the move from business owner to franchisor.